Marketing Specialist con discapacidad en Madrid

Fundación Adecco works together with important international company in HR benefits industry in the Inclusion Plan for PwD.

A Marketing Specialist sits within a B2B2C business model, specifically within the B2C function, focusing on end users the employees of our client companies to drive product adoption and engagement.

We are looking for a person who is passionate about delivering impactful user experiences and driving product adoption. The ideal candidate will be comfortable leading both online and on-site initiatives, such as webinars and in-person sessions, while also managing projects focused on user activation, adoption, and engagement, monitoring performance metrics, and translating insights into actionable, scalable strategies.

A proactive mindset, strong organizational skills, and the ability to work collaboratively are essential for success in this role, along with excellent verbal and written communication skills.

Your main duties will be:

- Design and deliver activation and adoption actions, including webinars, on-site training sessions, as well as other channels, initiatives and strategies, for client launches, ensuring employees are effectively trained, engaged and aligned with the Cobee by Pluxee product.
- Monitor/a and analyze key activation and transactional metrics for launched accounts and define tailored strategies to achieve performance objectives.
- Develop customized launch plans, including communication plans,for key and strategic accounts, ensuring a smooth, consistent and effective rollout.
- Create and coordinate communication materials, initiatives and actions to support the adoption of new product features and functionalities, adapting them to different user profiles and needs.

Education Requirements: Bachelor's or master's degree in Marketing / Communication / Sales / Advertising or related field or equivalent experience
Work Experience Requirements: You have at least 1 year of experience in user-facing initiatives or B2C marketing campaigns and are comfortable
interacting directly with end users. You feel confident communicating in live settings such as webinars and in-person training sessions, with no stage fright.
Languages: Spanish and English fluent

- A meaningful job: Be the change! Help us build the future of employee benefits by bringing to life sustainable and personalized experiences and contribute to make a real impact on millions of lives. Our business model delivers not just for individuals but their communities too, by supporting local businesses and economies.
- A great culture: People matter a lot! Be part of a multicultural team that moves as one in a fast paced and innovative environment. We respect and care authentically about our people, we embrace wellbeing and work-life balance, new ideas and we have a lot of fun!
- An empowering environment: Be yourself! We proudly embrace diversity and value the uniqueness of our talents, fostering an inclusive work place where all abilities are celebrated, and equal learning and growing opportunities are a given.
Hybrid pattern: 3+2
Salary based on experience
Comprehensive social benefits package

Porque creemos en el Talento y no en las etiquetas estamos comprometidos con la no discriminación por razón de raza, edad, sexo, estado civil, ideología, opiniones políticas, nacionalidad, religión, orientación sexual o cualquier otra condición personal.

Estos son nuestros principios, los que guían nuestra forma de actuar, nuestra forma de ser, de entender y liderar el mercado laboral.

Referencia: 4e03efe2-8e97-e7d7-d81d-7004ab904432

Delegación: Fundacion Adecco Madrid Norte